Kirkwood Homes

Elevating the brand of a premium home builder to bring their quality to life.
Beginning with a brand development project, Kirkwood Homes sought to elevate their brand to communicate the premium quality of their homes - without changing the existing logo. I initially developed brand guidelines to establish an overall brand look and feel, including brand typography, colour palette and general creative direction. Following this, I created a custom marketing toolkit to define brand styles for development signage, print work and advertising, as well as social media graphic templates.
Working alongside digital marketing agency Mission10, I work on a variety of design projects for Kirkwood Homes, including press ads, social media graphics and advertising, and more.
Since the brand development and new creative direction was implemented (alongside Mission10’s digital marketing strategy), Mission10 has reported an increase of +95% in website visits and +111% increase in new sales leads.
Project(s)
Brand Development
Print & Signage
Digital Design
Social Media Assets
Marketing Toolkit Creation
Campaign Asset Creation & Creative Direction


Brand Development: Brand Guidelines


Marketing Toolkit

Marketing Toolkit: Development Hoarding Concept

Development Brochure

Print advert, promotional flyer

Campaign Identity - Bringing Quality to Life (Animated)

Campaign Identity - Bringing Quality to Life, Lock-Up with Kirkwood Homes Logo

Bringing Quality to Life Campaign - Social Asset Concepts

Live for Free Campaign Identity & Social Graphics